Last night was a historic moment. In its 60th year of existence, the Clio Awards recognized a new category: cannabis.
The Clios were established in 1959 as a way to honor and celebrate the creative and artistic prowess of the advertising and marketing industries. Since its first year, the Clio Awards have considered submissions from a variety of industries, including fashion, sports, beauty, music, and health. This was the first year that the institution accepted submissions from agencies and businesses in the cannabis space.
In order to uphold the legacy for greatness that the Clios had maintained for 60 years, they partnered with High Times, a long-established voice in the scene, to present the inaugural Clio Cannabis Awards. To those intimately acquainted with either (or both) the cannabis space or advertising industry, this seemed like the perfect match. The Clios and High Times are two brands with the reputation of being at the forefront of their respective fields; it stands to reason that the two should merge for the joint venture of honoring innovation and creativity in advertising and marketing within the nascent legal cannabis space.
The Clio Cannabis Awards were held the evening of November 20th at NeueHouse Hollywood, in Los Angeles, California. The event started with a discussion panel featuring cannabis business owners (and celebrities in their fields) Macy Grey, Ricky Williams, and B. Real, and moderated by High Times’ president and CEO, Kraig Fox. The program was then hosted by NBA legend John Salley, who presented the winners of the gold Clio trophies.
If you were unable to attend the event this year, here are the winners of the Clio Cannabis Awards:
The post The First Class of Winners of the Clio Cannabis Awards appeared first on High Times.